Inside Apple

So, at work lots of people have been reading this book that came out called Inside Apple. Normally I would skip books that I tend to see become prolific around the company but I thought from the title that it would be useful from my Org. Behavior 7000 level class. Inside Apple from the cover purports that it is "How America's Most Admired and Secretive -- Company Really works". Now, I've read this thing from cover-to-cover and it really just talks about "Jobs" and what he's done for the company. Now, it was VERY interesting from an organizational behavior perspective and I will indeed quote it for my final paper in the class; but I felt shorted. Most of it has been written before and felt like a rehashing of existing material. But there were parts that have been insightful. I was not aware that most folks in the executive level lacked understanding of general business matters. It almost makes me want to cry for the money I'm shelling out for my MBA. All in all a very good read; would I highly encourage it to folks: No. Would I say its good for a plane ride? yes.